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How Augmented Reality saved Construction millions in 2023

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XYZ Reality's mission is to give owners and contractors an accurate and objective way to manage and deliver projects, revolutionizing the construction industry through cutting-edge technology and innovative solutions. This has been our mission since day one, and every year an amazing group of people at XYZ dedicate themselves to this mission by working with our customers to advance the use of augmented reality in construction to support project delivery.

This year was no exception, as we collaborated with some of the largest contractors and asset owners in the mission critical space to help manage and build projects right, first time.


  • Headquartered in London, XYZ is a leading global developer of augmented reality (AR) solutions for construction. In 2023 XYZ was deployed on projects in 16 countries across Europe, the United Kingdom, North America, and Japan.

  • XYZ was used to save more than $44 million in avoided costs across a $10 billion project portfolio.

  • The total combined project value of projects using XYZ was over $10 billion.

  • More than 27 XYZ field application engineers were deployed on customer projects ensuring adoption and success.

  • XYZ was used to conduct more than 21,000 quality inspections covering over 3,000,000 square meters.

  • The Atom was used in the field for a total of 78,000 hours, conducting more than 44,000 inspections over 3,000,000 square meters.


In August 2023, XYZ introduced new functionality that gives construction project teams unprecedented insights and tracking capabilities. With the platform’s expansion into project controls, construction project teams can deploy XYZ Reality’s field engineering solution and award-winning AR headset, the Atom™, to accurately track installation progress using 3D holograms and enhance the process for managing project costs and schedules.

What are customers are saying:

“This is the first time we have actually delivered a project on schedule.” – Director, Global Data Center Asset Owner
“We have seen a huge impact on the culture of quality and delivery across the entire site.” – Project Manager, Global Data Center Asset Owner
“I love the objective data, it’s what gives me ultimate confidence and delivers project assurance across our sites.” – Executive, Global Data Center Asset Owner


We are thrilled with the progress that we’ve made bringing AR to construction and the field throughout 2023, and we’re just getting started!

XYZ is hiring! Please check out our careers page and find a role that fits your skills and join a team that’s changing the way builders build.



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David Mitchell