We can only transform the construction industry with a world class team of experts.
Our talented team of technology enthusiasts and construction leaders are dedicated to the same goal - delivering the world’s most accurate augmented reality solution to enable a productive, resilient and efficient industry, where building it right, first time is the standard.
Leadership here at XYZ is a key factor in our journey to global success. Learn more about the members of our executive leadership team that shape the company’s vision.
/// Meet our leaders
David Mitchell Founder & CEO
David is the Founder & CEO of XYZ Reality and is on a mission to revolutionise the construction industry with his build it right first time philosophy and Engineering Grade AR™. Before XYZ Reality, David worked as a digital construction manager on some of Europe’s largest projects including: The Shard, Battersea power station and hyperscale data centres. David is a leading expert in digital construction and has been recognised for his innovation in this space.
Jeff Horn Chief Revenue Officer
Jeff Horn is the Chief Revenue Officer at XYZ Reality and has 17 years of experience in sales, operations and international business. Before joining XYZ, Jeff worked at Procore as the VP of Corporate Sales, where he was responsible for building, managing and scaling the sales organization. Within this role, Jeff built Procore’s US sales team from 4 AE, at $10M ARR to $400M ARR over 6 years, includes building out the enterprise team.
Harry Battu Chief Marketing Officer
Harry Battu is the Chief Marketing Officer at XYZ Reality. With 18 years of experience in scaling start-ups and growth companies to $5B ARR, Harry is a proven global marketing leader. Previously managing international growth and new market expansion at Procore, he has built high performing revenue teams responsible for building awareness and driving pipeline. Including launching new regions across APAC, LATAM, EMEA, MENA and ASEAN, helping international reach and exceed $100M ARR
/// Meet the leadership team
Kaz Khaki VP Technology
Guy Newsom VP Product, Atom
Pietro Desiato VP Product, Platform
Federico Cicchi VP Software Engineer
Thomasina Cleary VP HR
Mohammed Karim VP Legal
DHRUV VORA Finance Director
Eoin Manning Head of Project Delivery
Get in touch with the team
Find out more about how we are building a new reality for the construction industry.
The construction of mission critical facilities is a complex and high-stakes process, with numerous factors that can impact the success of a project. With global spending on the construction of data centers forecast to reach $49 billion by 2030, according to McKinsey, the stakes are only getting higher.
Experience Engineering-Grade Augmented Reality like never before and discover how XYZ can help you eliminate rework, build faster, and take control of your construction project.
"IT IS A GAMECHANGER. IT HELPS US BUILD SAFER AND FASTER"