XYZ Welcomes Eanna Murphy, Former Google & Yondr Exec, as Strategic Advisor

04 September 2025

XYZ Reality, the leading engineering-grade augmented reality (AR) and project controls platform for mission critical construction, proudly announces the appointment of Eanna Murphy as Strategic Advisor. Murphy joins the company’s growing Advisory Board, which includes global industry leaders shaping the future of data center delivery.

Murphy is a recognized data center leader with nearly 20 years of international experience. He played a pivotal role at Google, where he was part of the founding team of its self-build data center program. Later, as Global COO of Yondr Group, Murphy spearheaded its rapid expansion in the Americas, overseeing project delivery globally for three of the world’s largest hyperscalers. He now serves as CEO of Montero Infrastructure and Operating Partner at Stonepeak driving $1.5 billion of hyperscale development across North America.

Murphy first engaged with XYZ Reality as a client during his time at Yondr. Initially a skeptic, he quickly became a champion of the platform: “I’ve trialed almost every solution in the industry, and none came close. XYZ was the first to give me the truth about my projects – real-time, consistent, and with adoption from day one. I went from doubter to believer in two months, and that transparency completely changed how we delivered.”

Now, as a Strategic Advisor, Murphy brings his unique perspective as both an operator and investor, passionate about the role XYZ can play in aligning developers, contractors, lenders, and investors around a single source of truth.

“I’ve seen billions lost in this industry because of bad data and broken reporting. That pain is real. What excites me about XYZ is that it finally solves that problem – delivering truth in real time, not just for contractors and owners, but for investors and lenders too. This is the future of project delivery, and I’m fired up to help scale this vision globally,” said Murphy.

David Mitchell, Founder & CEO of XYZ Reality, commented: “Eanna’s energy and vision are contagious. He knows what it takes to deliver data centers at the highest level, and he’s lived the challenges our customers face every day. Having him on our Advisory Board isn’t just about credibility – it’s about passion, belief, and a shared mission to transform how this industry builds.”

This appointment reinforces XYZ Reality’s commitment to building a credible and influential Advisory Board, uniting pioneers like Christian Belady, Brian Mattson, and now Eanna Murphy to guide its product roadmap and industry impact.

To date, XYZ Reality has been deployed on over 1.5GW of global data center projects, working with four of the top five US developers, delivering $14 billion in combined project value, and saving over 320,000 program hours, enabling teams to deliver on schedule, stay on budget, and reduce costly rework.

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Notes to Editor

XYZ Reality is transforming how mission-critical projects are planned, built, and delivered with its revolutionary construction delivery platform. Through real-time project controls and engineering grade augmented reality™, XYZ Reality empowers teams with unmatched precision and visibility, enabling proactive issue resolution and accelerating project delivery.

With real-time, objective field data, teams can effortlessly track on-site progress and quality, helping prevent delays and ensuring projects are delivered on time. Leading developers partnering with XYZ Reality experience faster timelines, reduced construction costs, and enhanced quality assurance.

With over $14 billion in mission-critical projects successfully managed, XYZ Reality has helped developers reduce risks, cut costs, and reach the market faster with confidence. At the forefront of construction innovation, XYZ Reality enables companies to drive faster revenue generation, improve sustainability, and deliver exceptional project quality. Learn more at www.xyzreality.com.

For more information, please contact:

Media Contact

Steph Broadfield

XYZ Reality